I am Mervin Praison. Head of SEO. I keep myself up-to-date with latest web technologies. I am a team player having excellent problem solving and time management skills.
I am hard working and flexible meeting the high demands of the company. I am eager to learn new skills and very focused on delivering a great service
With 10+ Years of SEO Experience, I adhere to SEO guidelines and best practices.
Author of SEO WordPress Plugin with 100,000+ Downloads.
My duties and responsibilities include :
- Technical SEO :
- DeepCrawl Analysis for Technical Issues and Proposing Solutions
- Fixing Issues ( Eg : 404 Not Found, 500 Server Errors, 301 Redirection Setup, etc.. )
- Implementing Schema Markup ( JSON-LD )
- In-Depth Python Programming to Analyse Issues
- Screaming Frog
- Fixing HTML Tags
- Page Speed Optimisation :
- Page Speed Analysis
- Speed Curve Tool
- Google Page Speed Insights
- Google Data Studio Analysis
- Web Page Test
- Lighthouse
- Other Tools :
- Google Tag Manager, JIRA, MOZ, SemRush, Similar Web, Google Trends ..etc
My duties and responsibilities include :
- On-Page Optimisation : Meta Data Optimisation, Content Optimisation, Website Structure Optimisation
- Off-Page Optimisation : Backlinks Research and Analysis, Backlinks cleanup ( Disavow ), High Authority Natural Link Building
- Technical SEO : Good at HTML, CSS, PHP, JS; which helps me to analyse SEO Friendly way of coding and fix any issues, Google Crawl Check, Local ( Location Based ) Optimisation, Structured Data / Rich Snippet Optimisation, Mobile Optimisation, Complete On-Page Source Code analysis
- Page Speed : JS and CSS Optimisation and minification, Page Components Load Time analysis & Optimisation, Content Delivery Network (CDN)
The company specialises in Web Development, SEO and Internet Marketing and its clients include privately owned businesses.
My duties and responsibilities include:
- Complete On Page and Off Page Optimization for websites, SEO Content Marketing, Keyword Research, Setting up Google Analytics, Google Webmaster and Optimising Local business Listing on Google Places ( Now it's Google Business )
- Other Optimisation : Landing Page Optimisation, Conversion Optimisation, Creating strategies for backlinks for SEO purpose for the company and its clients and Establishing backlinks by use of several techniques
- Developed the website in Joomla and did SEO optimisation for that website.
Subjects includes : Advanced Web Technology, XML, XSLT, Ontologies, Service Oriented Architecture, Web 2.0 (CMS), Semantic Web (web 3.0), Micro-formats, RDFA, microdata, Programming (PHP, C#, Java, C++, jQuery, Ajax), Advanced System Design (SRML), Creating Plugin for Content Management System Moodle.. Etc
This is a work based learning. Subjects includes : Search Engine Optimisation, Internet Marketing, Conversion Optimisation,..etc
